Ghost Riders

http://www.youtube.com/watch?v=qpjedAZooaQ

For year’s car insurance have been using car accidents and ticket situations in ads to persuade people to get insurance for their vehicle. Allstate has a new commercial out that has really grasp my attention that they call "Ghost Bikes." The video starts with soft calm music playing in the background as you see bikes crash into rocks, bus stops and are just tumbling down the street to the soft soundtrack. They use great text only in the end of the video after you see a handful of rider less bikes crashing and flipping over in various areas they place the words "Bikes never crash alone." Those words made the whole commercial come together, it made the commercial make scene that each bike that has the potential to crash like that, has to have a rider, a human accompanying it.

That thought made me scared to ride bikes, and even if I had the courage to still ride want to do it safer with car insurance. Right? "Allstate protects your bike, protects you," the next words how can all state protect me on my bike if I crash do they help pay medical bills? This commercial turned me away from riding motorcycles all together, because how can they protect me if I crash, they can protect and cover a bike replacement but me as a human is irreplaceable and can’t be protected simply by a policy when my life is on the line.

Swagger

Everyone know has seen or heard of old spice and their brilliant commercial that grabs viewers attention and never lets go. Old spice has lately tried to reestablish their brand name with new products and advertising. This is commercial is part of the movement, from the outside it looks like its the most powerful movement yet for it. The commercial is of a man who has what many call a beach body, without no shirt on, conviencing you to be more like him. He keeps your attention with his commands and diolauge as well as great camera tricks and movements.

The commercial uses great visual tricks in which makes the commercial interesting. They have

Walk A Day In Thier Shoes

http://en.vidivodo.com/363650/nike-human-chain-_-tv-advert-hq

Ever heard someone say you could not fill my shoes, walk the path I’ve took or even see life from my shoes?  Nike has a great commercial out in which they take you step by step literally through the trials and shoes of athletes around the world.  They are giving you that chance now, as they have snap shots of athletes performing their typical life activities step by step.  The camera shots and selections they are using are amazing, we are able to see more than one person on the screen moving, as the second, third of even fourth mimic of the person committing the exact same movement the one prior did.  The commercial uses and takes advantage of every camera view I can think of, they have the close up, the far way, the truck movements all through out, they even have the sky shot from above.

Nikes are on the feet or appeal of everyone of these athletes and are walking build boards for  the brand. With our new technologies evolving daily we can now transform and create images and pictures straight from our imagination no matter how bazaar of surreal.